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TROJAN FARMERS MARKET LOGO
Background: The Trojans Farmers Market happens every Wednesday during the school year at USC's main campus.

Development: I developed this logo using the look and feel that I have seen at surrounding farmers markets around LA. Using Tommy Trojan on top of the weathervane above the logo  allowed me to establish a mark that can be used as a stand alone on various media and brings brand recognition without using the Farmers Market wording.

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